Cover Letter - Let's Get Personal

Well Written But Not Personal: If you really want toOne thing is true today, recruiters are very
write a sample cover letter that gets noticed, then sayprofessional, they can spot a no effort cover letter a
something about the company you are applying to. Notmile away. By not taking the time to do some
something obvious, something they will know you hadresearch on the company or making it personal, your
to dig deep to find out. A recent company award, anletter just looks like every other template. If you are
article in a trade magazine, a recent contract theyserious about working at a particular company then do
were awarded. This approach says a great dealthe due diligence the job deserves. In the job interview
about you.they'll ask "what do you know about our company"
Example, "I read recently that you received a ten year,and they will ask, you need something of substance to
accident free award. As a health inspector myself, Isay.
know first hand that is no small feat. Again,You only cheat yourself in the end by not taking the
congratulations."necessary steps. A well written cover letter is great,
It may seem like a non-relevant thing to say in yourbut that personal touch pushes it to the top of the pile
cover letter, but is it? As a health inspector, it's certainlyon a recruiters desk.
relevant as a tie in for the position you are applying for.Finally, as a teacher, I prefer a collaborative learning
It's also personal, in that you took the time to mentionapproach. That said, I'd like to ask you to join my email
something most would not. Simply put, you did yournewsletter, as I want your feedback and advice. Can I
homework on the company, and personalized it, to fitcount on your support?
your application. An absolute win win.