| Is Sales Right for You? Part II | | | | to learn more about who they are and what they |
| In the first part of this series, we discussed some of | | | | want, but you should never presume you know the |
| the tasks and hands on work involved in being a | | | | answers to any of those questions just because they |
| successful salesperson. Much of keeping on top of | | | | work for a certain company or even dress a certain |
| your sales game involves effective task management, | | | | way. Plus, asking questions provides a great |
| careful research, and careful planning, organization and | | | | opportunity to engage them in conversation and begin |
| execution. | | | | establishing a strong relationship. Also make sure to |
| Another, though less tangible, aspect of being a | | | | provide your client with information about yourself. If |
| successful salesperson is about developing successful | | | | they know who you are, they will be far more likely to |
| relationships. Whether you are working with a | | | | trust you. |
| long-term client or having a first meeting with a | | | | Once you start to establish a better sense of who |
| potential business partner, establishing a comfortable | | | | your client is, you will be able to determine more |
| working relationship and a sense of trust is crucial. | | | | successfully how to sell your product to them. The |
| People often talk about how have "personality" is | | | | same sales pitch is not going to work for every client. |
| essential to being a successful sales person. But what | | | | Don't get caught in the trap of rattling off the same |
| does that even mean? Is it simply something you are | | | | speech to every prospect that comes your way. It will |
| born with? It is true that engaging in conversation and | | | | make you seem insincere and therefore untrustworthy. |
| forming relationships quickly comes more naturally to | | | | In conclusion, a large aspect of being a successful |
| some than it does to others. However, much of what | | | | salesperson is social interaction. If you enjoy meeting |
| is referred to as "personality" is really more about | | | | and conversing with all different types of people on a |
| listening and investing in your clients needs than | | | | regular basis (even those you have never met before), |
| anything else. | | | | you will probably enjoy a sales career. |
| Never assume anything about your client. It is important | | | | |