Where Super Affiliates Hide - Part 2

There are several companies such as Syntryx,affiliates, and then the affiliates recruited have not
AMWSO, and Commission Junction, which now offerbeen selling well, it may be time to hire someone else
affiliate recruiting as well as affiliate managementto do the recruiting.
services. Outsourced recruiting includes an analysis ofIf a vendor has signed many, many affiliates, but the
the relevant markets, searching for sites that containother aspects of the business have been suffering
relevant material and high traffic areas in which tofrom the time spent recruiting, that may also be a sign
place your products. A recruiter will also contactthat the recruiting should be outsourced. Even if a
potential affiliates about your product for you, providingvendor has had success in recruiting and already has
marketing materials to potential affiliates to interestan effective affiliate network, the vendor may simply
them in promoting the product. For interested affiliates,be curious as to how much better a professional
a recruiter will then enroll them into the network, makingrecruiter will be at finding high selling affiliates.
it easier for the affiliate and for the vendor.Having an effective network does not always mean
And, outsourcing your recruiting tasks no longer has tothat there are super affiliates in it. But, finding these high
involve simply recruiting. Some affiliate recruitingsellers is the goal of most recruiting companies. If you
companies also take an authentic management role,are actively recruiting affiliates and still the product is
helping to analyze your affiliate network and determinesimply not selling, a recruiting company may be the only
how to get more affiliates interested in selling youroption to keeping the business afloat.
product. This may include adjusting the commissionIf the company budget does not allow outsourcing, or if
price that you are willing to pay affiliates, if theyou are just more interested in trying to find super
research shows that your commission rate isaffiliates for yourself, there are many tools available to
significantly lower than that of other similar companies.help you hunt them down. By using simple search
This may also include tweaking your marketing or yourengines it is possible to discover where the super
website to better attract and keep affiliates.affiliates are hiding. To quickly find high-profile sites that
Outsourcing the recruiting is one way of finding superare related to your product, simply use Google to look
affiliates, as the higher the number of affiliates in theup similar product marketing. The first page ortwo of
network, the better chance there is of landing one orresults are the ones ranked the most highly for the
more super affiliates. Also, many affiliate recruitingkeywords that you searched. It may take a few
companies specialize in identifying the most effectivesearches of related keywords to find the top spots
affiliates. Syntryx, in addition to their recruiting services,for different words related to your product. The top
also offers tools for the vender to find super affiliates.results are sites that generally understand the search
These include ways to identify top affiliates in differentengines and how to get the best placement. They are
markets, as well as providing the appropriate contactalso the ones who will be getting the highest traffic,
information. There are even tools to identify affiliatesand the chances are good that they are run by super
for competing products and to contact them toaffiliates.
promote your product.After discovering the top sites, take a good look at
To decide whether outsourcing your recruiting is athem. Note the site's counters if they are available,
viable option for your business, keep a log of the timewhat the content looks like, and what products are
spent recruiting affiliates, and how many affiliates werebeing sold there. If a highly-ranked site looks relevant to
signed up during that time. It is also helpful to keepyour product and seems like it would be effective at
records of how well the affiliates that you recruitedmarketing your product, it would be a good idea to
have been selling. Having effective affiliates tocontact the webmaster and pitch your product and its
promote the product can make or break a company. Ifaffiliate program.
a vendor spends most of their time looking for